Social Media Marketing Blog
Who Do You Know?
In 2004, a social media platform named Orkut asked users “Who Do You Know” when they were invited to join the Google owned site. This invitation only community was used to connect with family, friends, classmates, coworkers and neighbors. They were invited into...
Can your Smartphone know too much about you?
Everyday there are apps on my phone tracking my location, searches or purchases. When I hop into my car around 8 AM, directions to work pop up on my home screen. Facebook suggests people who may be my friends, Spotify suggests music I might like and Ticketmaster...
Will you do more than share?
On August 3, 2023 I received a message no one wants to hear. My friend was diagnosed with breast cancer. Although I did not know the details, I did know that she was about to fight one of the hardest fights of her life. How did I know this? Because I...
Social Media and Online Purchases
Finding glasses for a 6 year old takes patience... In 2007 my daughter’s pediatrician recommended that we take her to a pediatric optometrist to have her eyesight tested. After receiving her prescription we went into the showroom to pick out her first pair of...